The Trust Trifecta
This framework highlights the 3 essential components that need to be in place in order to trust other people: competence, connection, and authenticity.
Image specifications
Image adapted from Trust Triangle by Frances X. Frei and Anne Morriss and Brené Brown’s definition of trust.
Image concept and development by Drs. Julia E. Moore and Sobia Khan
Image design by Valentina Gastaldo
How to cite this image (APA Style)
The Trust Trifecta. Adapted from Frei, F. X., & Morriss, A. (2020). Begin with trust. Harvard Business Review. https://hbr.org/2020/05/begin-with-trust and Brown, B. (2018). Dare to lead: The braving inventory. https://brenebrown.com/resources/the-braving-inventory/. Image developed by The Center for Implementation, © 2023. Version: V2024.01. https://thecenterforimplementation.com/toolbox/the-trust-trifecta